Channel Sales Executive – Consumer Electronics

Company: Our client is a well-established international group with a strong global presence and long-standing track record of growth. Backed by a large-scale ecosystem, the company operates across multiple industries and markets, with a focus on delivering integrated commercial and operational solutions.

About the Role

This is a high-impact role for a commercially driven professional who wants to build and expand consumer electronics brands in the Northern market.

You will not only drive sales but also shape go-to-market strategies, develop distribution networks, and lead end-to-end execution across GT, MT, and E-commerce channels. This role is ideal for candidates from leading electronics brands who are looking for greater ownership and the opportunity to scale a market.

What You Will Do

• Drive market expansion in the Northern region, owning sales performance and growth outcomes.
• Identify, develop, and manage key partners across General Trade, Modern Trade, and E-commerce channels.
• Support the launch and scaling of international consumer electronics brands in the local market.
• Lead execution across commercial operations, including market research, product positioning, distribution, and after-sales coordination.
• Coordinate with cross-border teams to ensure smooth supply chain operations, including logistics and customs processes.
• Contribute to building and optimizing standardized business processes.

What We Are Looking For

• Bachelor’s degree in Business, Marketing, Economics, or related fields.
• Minimum 5 years of experience in consumer electronics, ideally from leading brands.
• Strong understanding of home appliances, consumer electronics, and small household appliances.
• Proven ability to develop clients, distributors, or channel networks.
• Commercially driven, hands-on, and comfortable working in a fast-paced, growth-oriented environment.
• Proficiency in English or Mandarin to work with international stakeholders.

Why This Role

• Opportunity to own and develop a key regional market.
• Exposure to international teams and cross-border collaboration.
• A role with real impact beyond pure sales – from strategy to execution.
• Ideal for candidates seeking a shift from large corporates to a more agile, growth-focused environment.

Compensation & Benefits

• Salary: VND 20 – 30 million/month + 13th-month salary + performance bonus.
• Full salary during probation with social insurance coverage.
• Additional premium health & accident insurance (PVI).
• Annual health check and full statutory benefits.
• Team activities and opportunities for overseas training.
• Working hours: Monday – Friday, 9:00 AM – 6:00 PM.
• Travel allowance provided.

Reporting Line & Process

• Report to: Local Sales Manager & Overseas team in China
• Interview process: 2 rounds (up to 3 if required)

Contact: Thanh 0975458918