Vietnam Emerges as a Strategic Destination for Canadian Investors

Canadian Investment and Market Expansion in Vietnam

• Strategic Supply Chain Partner: Vietnam is emerging as a key player in Canada's efforts to diversify its supply chains. Canadian companies are increasingly viewing Vietnam as a strategic partner, attracted by its cost-effective manufacturing, skilled workforce, and growing domestic market.
• Trade Missions and Sector Focus: In April 2024, a significant Canadian trade delegation visited Vietnam, focusing on sectors such as clean technologies, life sciences, and agri-food. This mission, led by Canada's Minister of Export Promotion, underscores the country's commitment to deepening economic ties with Vietnam.
• Private Equity Growth: Vietnam's private equity market is undergoing transformation, driven by mid-market growth and legal reforms that enhance transparency and investment processes. These changes are making Vietnam an attractive destination for Canadian investors seeking scalable, tech-driven ventures.

Vietnamese Businesses Exploring the Canadian Market

• Participation in Canadian Trade Exhibitions: Vietnamese enterprises have actively participated in events like the SIAL 2025 agriculture and food exhibition in Canada, showcasing a diverse range of products from raw materials to high-value processed foods. This engagement aligns with Canada's trend of diversifying markets and supply chains.
• Expansion of Business Associations: The Việt Nam-Canada Business Association has expanded its operations to support Vietnamese businesses exploring opportunities in Canada. This includes initiatives to connect Vietnamese enterprises with Canadian partners and plans to establish the first Vietnamese-owned school in the region, reflecting the growing Vietnamese community in Canada

Investment Opportunities and Market Trends

• Manufacturing and Export Hub Potential: Vietnam is positioning itself as a promising destination for Canada's manufacturing investments, particularly for companies aiming to access the broader Asia-Pacific markets. This strategic positioning enhances Vietnam's role in Canada's global trade strategy
• Provincial Trade Strategies: Canadian provinces like Saskatchewan have identified Vietnam as a key market in their global trade strategies, with exports to Vietnam surging by 41% last year. Key commodities driving this growth include wheat, potash fertilizer, and pulses

Workforce and Manpower Market Developments

• Vietnam's Labor Market Dynamics: Vietnam's labor market is characterized by a young and dynamic workforce, making it an attractive destination for Canadian companies seeking new manpower markets. The country's emphasis on education and skill development aligns with the needs of foreign investors.
• Educational Collaborations: The establishment of Vietnamese-owned educational institutions in Canada aims to support the growing number of Vietnamese students and professionals, fostering stronger cultural and economic ties between the two countries

These developments indicate a robust and evolving economic relationship between Canada and Vietnam, with mutual interests in investment, market exploration, and workforce development.